NFL Takes Season Kickoff Global with ‘NFL Experience’

The NFL is turning its season opener into a worldwide celebration. “NFL Experience” events will be held in seven cities across the globe — Manchester, Berlin, Madrid, Mexico City, Rio de Janeiro, Toronto, and Brisbane — bringing fans watch parties, interactive games, appearances by NFL legends, and even a chance to pose with the Vince Lombardi Trophy.

The initiative is part of the league’s continued effort to expand its international footprint, with over 183 million fans now following the NFL outside the United States. Each event will feature local food, entertainment, and exclusive giveaways, including tickets to Super Bowl LX.

It’s a bold statement that the NFL isn’t just kicking off in stadiums — it’s kicking off on a global stage, uniting fans from every corner of the football world before the first snap of the 2025 season.